Internet Marketing - How to get your New Website into Google

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Author: Daiv Russell

Article source: http://www.articledeshboard.com/. Used with author's permission.

Is yours one of the multitudes of companies which just started a web site but has no patrons? Perhaps one of the biggest misunderstandings about Internet marketing is that simply having a site brings you people who turn into paying customers - however, it just doesn't seem to work out. An unfortunate many believe in what I refer to as "Field of Dreams" web marketing, thinking "If you build it, they will come."

Does your site leave you asking these questions:

• Why does online marketing seem effective for some people, but not others?


• How long until my site starts coming up in search results?


• When will [my website] start making money?

Is my web site even showing up in Google?
Simply because you set up a web site, doesn't indicate that Google will list your web site. It's easy to find out if Google has indexed your web site by looking on Google for "site:mydomain.tld", as an example, "site:Envision-Web-Promotion.com". If your search comes back with anything in the slightest, Google has found and crawled your site. If your search results come back with the infamous "Your search did not match any documents", they've never heard of you - they just don't know that your web site exists at all.

How do I get my web site into Google?
Well, you might try to "submit" your website to Google, but that puts your in a looooong list of web sites hoping to get listed. The absolutely most effective choice for getting listed quickly is to have a link to your web site - somewhere. Once someone links to your web site, and Google finds that link, your web site will be in line for fast-indexing.

So how do you get that first link?
There are a number of ways to do this, cost effectively. You can:

• Have a chum place a link to your web site,


• Post messages in an online forum, with your URL in your signature,


• Enter a reply on a web log with a link to your web site,


• Start your own blog on Blogger.com and link to your web site,


• Set up an account on a social bookmarking service like Digg and use it to bookmark your web site,


• Write a free reprint article and upload it to SearchWarp, EZineArticles, or Free-Reprint-Articles.com

The faster Google checks the website where your link was put, the sooner Google will realize that a page out there linked to you. Some sites are checked as seldom as once every few months, other web sites are checked a couple of times an hour. The fastest ways to get your site crawled are through social bookmarking services or article marketing.

If you can get to your web site logs, weed through the records for hits by something called GoogleBot. This is the bot used by Google to discover websites. After you see that Google has started crawling your web site, it doesn't take long until your site: query starts showing results. Regrettably, that's the first step toward Google success…

Okay, so when do I start getting traffic?
Once your web site is listed, why doesn't it appear in the search engine results? If you pored through each page of search results, you'll notice that web site is on the very last page of results for every possible search term but your company's name. And if your company name is pretty widespread, you're probably at the end of that list, too.

Playing in the Sandbox…
Your web site will get stuck in a special state that search engine optimization experts call "the sandbox". Even [if your web site is amazingly] healthily networked, appreciated, and built - it just won't appear on search results until it has been around long enough for Google to think that your web site is not a spam-site.

The amount of time your web site hangs out in the sandbox depends on many causes and Google isn't giving out the details. The vital thing to bear in mind is that Internet marketing is a lasting effort. There are no short cuts you can take to fool Google. They do their best to ensure that surfers are given the best search results. Making your web site tough out the sandbox is Google's mechanism for serving their clients and retaining their position as the best search engine.

Daiv Russell is a web marketing copywriter with Envision Software. Visit our site to learn how to apply the 4C formula for web marketing success. Make sure to submit your articles to Free-Reprint-Articles.com